How Learning Web Design can Boost your Business Revenue
Brand and web design go hand in hand. A cohesive brand identity can boost the effectiveness of web design, creating a seamless online experience. This post explores the untapped potential of integrating web design into your services to boost your business revenue
Building Your Skill Set
Expanding your skill set to offer both brand and web design elements can bring client opportunities from those who need a full brand makeover.
It’s important not to overwhelm your clients with a huge range of different services on your website. You want it look less like a menu and more like a professional elevated service offering. By integrating with design into your existing branding services, you can offer more value & allow you to raise your prices without adding an extra service to your existing offerings.
Meeting Demand
A lot of brand and web designers (including Coach Kenzi) don’t like working on websites that they haven’t built the brand identity for.
It can be harder to communicate the needs, especially if the web designer need something from the brand designer and vice versa.
By offering website design bundled with your existing brand design services, your meeting a demand for websites so you’re branding client doesn’t have to hire an external web designer.
This not only brings more revenue to your business as you are offering more, but it can bring higher client satisfaction. If a client needs any tweaks or changes to their brand or their website, they can come straight to you opening up more revenue opportunities later down the line for your business. Higher client satisfaction = more referrals/word-of-mouth marketing — which is extremely powerful
But what if I don’t want to offer web design?
If you are not ready to offer web design, or you feel it’s not something you’re interested in doing for a client, learning web design can still be beneficial for your business and bring more revenue in the long run.
Our Semester 5 DBA University Graduate & Guidance Counsellor Robin is open to learning website design but does not want to offer it in her services yet.
Robin will still be taking our DBA Tech Institute — a new web design course to learn how to build strategic websites. If you’re like Robin, and you feel like you don’t want to offer web design, having the knowledge of strategic website building can I help you build your website. Even if you’re not doing it for clients, you still have your own website that needs to be strategic and focus on the clients journey in order to attract more clients and ultimately make more money.
And it’s never a bad thing to have extra skills under your belt.
The world of design is filled with opportunities. You just have to be open to taking them on.
The key to earning more in your business is not always offering brand-new shiny services, sometimes it’s about integrating a new skill into the offerings that you already have.
That’s why we have built DBA Tech Institute. This is an interactive course for those who are looking to build strategic websites and it starts in January 2024. We are currently in rolling for our first ever semester, and we can’t wait to see some new faces as well as some of our previous DBA University students.
If you’re ready to boost your business revenue by offering strategic web design, click here to learn more about DBA Tech Institute
